Viewing and Media Literacy

Introduction l
Task l Process l Evaluation l Conclusion


This project is to help student’s understand and analyze media for stereotyping, how media expresses the values of the culture that created it, and understand how messages vary by time period.



  1. Research current media across the world
  2. Create a spreadsheet on the income vs. content of media
  3. In the spreadsheet also include what the primary use of the media is (as this will vary by culture)
  4. Pick two very different cultures and create a timeline of how media has progressed.


  1. May work in groups of 2-3
  2. http://www.robertpicard.net/files/econgrowthandadvertising.pdf

  3. Create a spreadsheet on income vs. content of media, primary use of media, and create a timeline of media progression

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